by WBAdmin | May 8, 2018 | Socialize & Share, The Changing Face of Sales, Whiteboarding
Social selling was going to revolutionise the way your sales teams work. Remember that? You were going to scrap cold calls and face time, give your road warriors a smiley LinkedIn pic and a laptop and just watch the high-quality leads tumble in. Your funnel was...
by WBAdmin | Apr 30, 2018 | Leaders & Leadership, Sales Enablement, Socialize & Share, The Changing Face of Sales, Whiteboard Presentations
Recently one thing keeps coming up in my conversations with sales and marketing leaders – how much coasters can drain a team of drive and energy, and the problems caused by those smug, comfortable people who have embedded themselves in a role and are just...
by WBAdmin | Mar 26, 2018 | Socialize & Share, The Changing Face of Sales, Whiteboard Presentations
You may disagree, but if feels to me like waiting isn’t really a sales strategy. And yet in multinational sales organisations, sales teams are often completely reliant on marketing to generate leads and pass them down the pipe. Talk To Us About...
by WBAdmin | Mar 19, 2018 | Improvement, Sales Enablement, Socialize & Share, The Changing Face of Sales
I’ve read too much bullshit about buyers recently – who they are, what they like, how they buy. While profiling a specific buyer or team can be helpful, a lot of this generalisation… well, isn’t. Talk to Us About Creating Better Sales Conversations Now...
by WBAdmin | Jan 31, 2018 | Improvement, Leaders & Leadership, Marketing, Sales Enablement, Socialize & Share, The Changing Face of Sales, Visual Communication, Whiteboarding
NEWSFLASH: Sales and frontline marketing pros who aren’t properly equipped to socialize and share their (your) messaging are more or less useless. And whose job is it to ensure that they are properly equipped? You can point at enablement all you like, or...
by WBAdmin | Jan 23, 2018 | Marketing, Sales Enablement, Socialize & Share, The Changing Face of Sales
The sales/marketing lock in gets a lot of airtime. Sales ‘gurus’ all peddle their own line on what it will take to streamline that relationship and drive bottom lines, but one thing is certain – if you take away where in the buying cycle they are engaging...
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