by WBAdmin | Feb 12, 2018 | Uncategorized
Basically, this quick read boils down to a one-line, even quicker read: digital is just another tool kit. There are a lot of sales people out there with an ‘all the gear, no idea’ approach to digital – they’ve scraped together solid, high-value networks...
by WBAdmin | Jan 9, 2018 | Socialize & Share, The Changing Face of Sales
In the right hands, the humble office whiteboard is the perfect tool for socializing and sharing ideas, communicating value, and persuading audiences. But it is just that – a tool. Sometimes it’s everything else – the idea, harnessing visuals to...
by WBAdmin | Nov 8, 2017 | Sales Enablement, Visual Communication, Whiteboard Presentations
Mark’s first book, the Visual Communications Book explained clearly and concisely how to leverage the persuasive potential of visual comms, and how to use the humble office whiteboard to sell big ideas. For around 40,000 years the same visual elements...
by WBAdmin | Sep 27, 2017 | Improvement, Sales Enablement, Sales Managers, Sales People, Visual Communication, Whiteboard Presentations, Whiteboarding
Let me walk you through a key play from the whiteboard playbook: how to combat Fear, Uncertainty and Doubt when trying to replace an incumbent supplier – all you need is a little CAC… Follow Whiteboard Strategies on Linkedin and sign up to my free...
by WBAdmin | Jul 13, 2017 | The Changing Face of Sales, Visual Communication, Whiteboarding
It’s easy for marketers to sit in their tech-enabled smart offices and laugh at sales departments. After all, B2B marketers saw the opportunities that social offered early, jumped at paid ads and made cross-platform noise to try to top-load sales funnels; sales...
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