by WBAdmin | Jan 23, 2018 | Marketing, Sales Enablement, Socialize & Share, The Changing Face of Sales
The sales/marketing lock in gets a lot of airtime. Sales ‘gurus’ all peddle their own line on what it will take to streamline that relationship and drive bottom lines, but one thing is certain – if you take away where in the buying cycle they are engaging...
by WBAdmin | Jan 9, 2018 | Socialize & Share, The Changing Face of Sales
In the right hands, the humble office whiteboard is the perfect tool for socializing and sharing ideas, communicating value, and persuading audiences. But it is just that – a tool. Sometimes it’s everything else – the idea, harnessing visuals to...
by WBAdmin | Dec 12, 2017 | Marketing, Sales Enablement, Socialize & Share, Visual Communication, Whiteboard Presentations
A combination of design tech, the idea of doodles being ‘juvenile’ and sales and marketing professionals with no self-confidence have all contributed to the idea of visual comms as something fenced off, set apart from everyday sales and marketing tasks, sent to...
by WBAdmin | Dec 5, 2017 | Leaders & Leadership, Sales Enablement, Social Selling, Socialize & Share, The Changing Face of Sales
Watching Theresa May trying to get Brexit talks back on track has got me thinking about when Michael Gove uttered that immortal line “people in this country have had enough of experts”. It was rubbish, and he was widely ridiculed… but then it turned out...
by WBAdmin | Nov 8, 2017 | Sales Enablement, Visual Communication, Whiteboard Presentations
Mark’s first book, the Visual Communications Book explained clearly and concisely how to leverage the persuasive potential of visual comms, and how to use the humble office whiteboard to sell big ideas. For around 40,000 years the same visual elements...
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