by WBAdmin | Jul 9, 2018 | Uncategorized
Look, let’s lose the idea that messaging professionals like presenting. The majority don’t. That’s why so many of them are bad at it – and that’s a big problem when it comes to delivering your value proposition to customers and prospects. You’re...
by WBAdmin | May 8, 2018 | Socialize & Share, The Changing Face of Sales, Whiteboarding
Social selling was going to revolutionise the way your sales teams work. Remember that? You were going to scrap cold calls and face time, give your road warriors a smiley LinkedIn pic and a laptop and just watch the high-quality leads tumble in. Your funnel was...
by WBAdmin | Apr 18, 2018 | Improvement, Marketing, Sales Enablement, Socialize & Share, Whiteboard Presentations, Whiteboarding
We all make around 10,000 decisions a day. Most of the time we don’t even know we’re doing it. Understanding basic behavioural economics – how the brain processes those decisions – is the start of understanding how to socialize and share ideas...
by WBAdmin | Apr 5, 2018 | Leaders & Leadership, Marketing, Sales Enablement, Socialize & Share
The very best sales collateral can do a lot of heavy lifting. Quality collateral can give your sales people’s conversations persuasive structure and weight. It can be a key differentiator, the bit of competitive edge you need to secure big wins. ...
by WBAdmin | Mar 26, 2018 | Socialize & Share, The Changing Face of Sales, Whiteboard Presentations
You may disagree, but if feels to me like waiting isn’t really a sales strategy. And yet in multinational sales organisations, sales teams are often completely reliant on marketing to generate leads and pass them down the pipe. Talk To Us About...
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