by WBAdmin | Apr 5, 2018 | Leaders & Leadership, Marketing, Sales Enablement, Socialize & Share
The very best sales collateral can do a lot of heavy lifting. Quality collateral can give your sales people’s conversations persuasive structure and weight. It can be a key differentiator, the bit of competitive edge you need to secure big wins. ...
by WBAdmin | Mar 19, 2018 | Improvement, Sales Enablement, Socialize & Share, The Changing Face of Sales
I’ve read too much bullshit about buyers recently – who they are, what they like, how they buy. While profiling a specific buyer or team can be helpful, a lot of this generalisation… well, isn’t. Talk to Us About Creating Better Sales Conversations Now...
by WBAdmin | Jun 3, 2016 | Leaders & Leadership, Sales Enablement, Sales Managers
I read an article on LinkedIn this week that I just can’t shake. Not because it was so enlightening, revolutionary, or boundary-pushing, but because it was stupid and it annoyed me. The piece was an interview between two guys who should know better—old...
by admin | Jul 27, 2015 | Improvement, Sales Enablement, Sales Managers, Visual Communication
There’s a sort of catch 22 when it comes to hiring sales talent. On the one hand, a lot of the nicer people are the quieter ones, and there’s no point in hiring shrinking violets. On the other hand, the character attributes that make good sales people can also make...
by admin | Jun 22, 2015 | General, Improvement, Sales Enablement, Sales People
Training should only ever be a word in the sales industry. We talk about delivering training,training your sales people to use new resources, training New Hires to get them up to speed with how the sales floor, support tech and commission bands work. We talk about...
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