by WBAdmin | Jun 16, 2016 | Leaders & Leadership, Sales Enablement
Differentiation is hard. That’s why there’s a lot of frustration about it in sales—VPs, execs and managers, all pulling their hair out because their teams are struggling to grab the right attention and communicate their value properly. The same questions are...
by WBAdmin | Feb 29, 2016 | General, Leaders & Leadership, The Changing Face of Sales, Visual Communication
Edward Tufte has always been years ahead of the game when it comes to visual communication, particularly the communication of complex data sets and ideas. As well as writing four hugely influential books on data visualisation, the man the New York Times called...
by WBAdmin | Feb 17, 2016 | Improvement, Leaders & Leadership, Visual Communication
I spend a lot of time telling people about how a concise, structured whiteboard presentation can be a game-changer when it comes to persuading prospects, clients and internal decision makers. That’s down to a number of factors—the way that standing to work the...
by WBAdmin | Feb 9, 2016 | Leaders & Leadership, Sales Managers, Visual Communication
Google ‘Visual Communication’ and you get an intimidatingly intellectual looking set of results—academic journals, degree courses, and something or other from the Royal College of Art. Google ‘Visual Communication in Business’ and the results are just as dense...
by WBAdmin | Jan 19, 2016 | Marketing, Sales Enablement, Visual Communication
“Something is happening. We are becoming a visually mediated society. For many, understanding of the world is being accomplished, not through words, but by reading images.” Paul Martin Lester, Professor of Communications, California State University Visuals are...
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