by WBAdmin | Oct 20, 2015 | Improvement, Sales Managers, The Changing Face of Sales
So, you’re a Sales Director. Some of you will have been sitting pretty up there on Mount Olympus for a while now. Others will just have been promoted and still be feeling like Hall of Famers. Either way, it’s good to feel good about it; great to appreciate how far...
by admin | Jul 7, 2015 | General, Improvement, Sales Enablement, Sales Managers, The Changing Face of Sales
Last week we talked about that most-discussed and least-understood of things: the sales and marketing gap. It manifests itself in all sorts of ways, but it’s essentially a hangover from a time when sales and marketing could afford to be completely separate...
by admin | Jul 1, 2015 | Improvement, Marketing, Sales Enablement, Sales Managers, The Changing Face of Sales
Back in the day, we thought that the guys in marketing were the enemy. Salespeople were the grafters, the hungry ones. Driven, results focused, keen to deliver. Marketing types were wishy-washy, a load of would-be writers and artists drinking their coffee black and...
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