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Visual Communication Can’t Save Rubbish Ideas
Edward Tufte has always been years ahead of the game when it comes to visual communication, particularly the communication of complex data sets and ideas. As well as writing four hugely influential books on data visualisation, the man the New York Times called...
IBM Watson: Data & Decision Making
I stumbled on a LinkedIn article this week that really got me thinking. See, at the very heart of Whiteboard Strategies is a desire to improve communication. We specialise in clearly, concisely and consistently articulating value, persuading decision makers,...
How Steve Jobs Revolutionised Apple with a Whiteboard
I spend a lot of time telling people about how a concise, structured whiteboard presentation can be a game-changer when it comes to persuading prospects, clients and internal decision makers. That’s down to a number of factors—the way that standing to work the...
How Doodling Can Change Your Workforce
Google ‘Visual Communication’ and you get an intimidatingly intellectual looking set of results—academic journals, degree courses, and something or other from the Royal College of Art. Google ‘Visual Communication in Business’ and the results are just as dense...
Teamwork, Collaboration & Whiteboarding
We’ve talked before about how one of the whiteboard’s great strengths is the way that it immediately generates a presenter / presentee relationship in a meeting room, a dynamic that your reps can use to take control of a room, lead a conversation, and push for...
Helping Your Teams to Communicate, Engage & Sell With the Whiteboard
Communication is the name of the game, right? Everything comes back to communication. The customer surveys, the focus groups, the R&D lab hours, product marketing strategy meetings, endless metrics, months chasing decision makers at DREAM CLIENT CORP.... it...
Why Product Marketers Need to Get Visual
“Something is happening. We are becoming a visually mediated society. For many, understanding of the world is being accomplished, not through words, but by reading images.” Paul Martin Lester, Professor of Communications, California State University Visuals are...
Sales and Leadership in 2016
Leadership is one of those words. You know the ones. If you’ve even dipped a toe in the LinkedIn pool recently you’ll have seen that everyone you know is at the bleeding edge of thought leadership, product innovation leadership, marketplace leadership. Your...
Leading Your Teams Through Christmas
Jen from admin did that thing she always does at the work do, there’s tinsel everywhere, and you can hear Slade without it making you furious. Yep, after months of huffing every time you saw a Santa hat, a polar bear drinking coke or an old man sitting on the...
